PF Magic

PF Magic or '''PF. Magic''' was a video game developer founded in 1991 and located in San Francisco, California. They were best known for the Petz series.

History (pasted from Wikipedia and should be rewritten)
PF Magic was born out of a failed hardware venture with AT&T and Sega to build a Sega Genesis accessory called "The Edge", which was to allow for online multiplayer over telephone lines. AT&T pulled out of the venture due to the cost of the device, leaving the company with half their initial funding.

With their hardware project cancelled, the company needed a new product to work on. Co-founder Rob Fulop saw the controversy generated by Night Trap, a game he worked on and wanted to make something that was the complete opposite of it. Fulop talked with a mall Santa who told him that the number one thing children asked for Christmas was still a puppy. After this conversation, the idea of doing a title about animals came about, resulting in Petz, which was based on the graphics technology they previously used in Ballz. Petz was an enormous success, became one of the company's flagship products and has been credited with popularizing virtual pets.

It was bought out in 1998 by Mindscape, Inc.. After changing hands a few more times Ubisoft now owns the copyright on its Petz, Oddballz and Babyz titles.

History
PF Magic was founded in 1991.

PF Magic was acquired by The Learning Company in May of 1998.

PC Games

 * Dogz (1995)
 * Catz (1996)
 * Oddballz (1996)
 * Petz II (1997)
 * Petz 3 (1998)
 * Petz 4 (1999)

Official Press Releases and Showcases

 * MEOW! PF. Magic's Catz Ready to Pounce Onto Computer Desktops in May PF.Magic Expands Computer Petz Line with Catz
 * Petz II demo, 1998
 * Petz 3 at E3, February 19th, 1999

Related Projects
PF Magic created several games for the CD-i, including game-show game 3rd Degree in 1992 and Max Magic in 1994, the world's first electronic magic kit.

In 2005, former PF Magic employee Andrew Stern went on to create Façade, an interactive drama where human characters react to a wide variety of player input.

Trivia

 * The PF in the company name stands for "Pure Fucking."